China catalyst : powering global growth by reaching the fastest growing consumer market in the world / David M. Holloman
Publication details: Hoboken : John Wiley and Sons, c2013. Description: xiv, 176 p. : ill. ; 24 cmISBN: 9781118411292; 9781118661277; 9781118417706Subject(s): China -- Commerce | China -- Foreign economic relations | Economic development -- China | International business enterprises -- China | Investments, Foreign -- ChinaDDC classification: 382.0951 HOL| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
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Villa College Library | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13627 | ||
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Villa College Naifaru Campus | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13626 | ||
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Villa College Library | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13624 | ||
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Villa College L.Gan Campus | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13633 | ||
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Villa College L.Gan Campus | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13631 | ||
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Villa College Villingili Learning Center | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13630 | ||
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Villa College Kulhudhufushi Campus | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13629 | ||
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Villa College Naifaru Campus | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13628 | ||
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Villa College Mahibadhoo Campus | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13341 | ||
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Villa College Library | Villa College Library | 382.0951 HOL (Browse shelf(Opens below)) | Available | 13251 |
PART I The New Phase of Global Growth
CHAPTER 1 Into the Light: China's First Economic Miracle
CHAPTER 2 Economic Transition
CHAPTER 3 Catalysts for Consumption.
PART II Markets, Channels, and Capabilities
CHAPTER 4 One Country, Many Markets
CHAPTER 5 Channels to a Growing Market
CHAPTER 6 Guan Xi Goes Online
CHAPTER 7 Distribution Issues and Trends
CHAPTER 8 Hefei: Home of the World's Next-Generation Consumer
PART III Forging Ahead;
CHAPTER 9 Go Deep: The Emerging Go-to-Market Retail Model
CHAPTER 10 The New Export Machine.
CHAPTER 11 The Path Forward
Includes bibliographical references and index.
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