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The case study handbook : a student's guide / William Ellet.

By: Ellet, WilliamPublication details: Boston : Harvard Business Press, c2018. Edition: Rev edDescription: vi, 253 pages : illustrations ; 24 cmISBN: 9781633696150DDC classification: 658
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English Lending English Lending Villa College QI Campus
Villa College QI Campus
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Contents

What is the case method? what's in it for you?
Part I. Analyzing cases What is a case?
The skills you need to read and analyze a case
How to analyze decision scenario cases
How to analyze evaluation scenario cases
How to analyze problem-diagnosis scenario cases
Part II. Discussing cases: How to prepare and discuss cases
Part III. Writing about cases: How to write case-based essays
How to write decision scenario essays
How to write evaluation scenario essays
How to write problem-diagnosis scenario essays
Part IV. Cases for analysis and writing: General Motors: Packard Electric Division
Malaysia in the 1990s (A)
Allentown Materials Corporation: the Electronic Products Division (abridged)
Part V. Study guides for case analysis and writing: Study guide for decision scenario cases
Study guide for evaluation scenario cases
Study guide for problem-diagnosis scenario cases.


Notes
Includes index.

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