BMST2103 Strategic managemnet : study guide : faculty of business management / Chin Tiam Pok
Material type:
TextPublication details: Malaysia : Open University Malaysia, c2012. Description: 137 p. ; 28 cmISBN: 9789673161577DDC classification: 658.4012 POK
| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
English Lending
|
Villa College QI Campus | Villa College Library | 658.4012 POK (Browse shelf(Opens below)) | Available | 14678 |
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| 658.4012 LAF Playing to win : how strategy really works / | 658.4012 MAC The 4th disciplines of execution | 658.4012 PEA Strategic management : formulation, implementation, and control / | 658.4012 POK BMST2103 Strategic managemnet : study guide : faculty of business management / | 658.4012 SHA Strategic marketing : text and cases - the Indian perspective / | 658.4012 SIN Corporate strategy | 658.4012 SLA Operations strategy |
CONTENT
Part One: Course Introduction
Synopsis
Objectives
Learning Outcomes
Study Load
Main Textbook(s)
Additional Recommended Readings
Part Two: Learning Guide
Topic 1 Concepts, Historical development, and importance of Strategic Management
2 Organisational Purpose, Vision, and Mission
3 External Management Audit
4 Internal Mangement Audit
5 Strategy Classification: Levels and Types of Strategies
6 Strategy Analysis and Choice, and the Role of Board of Directors in Strategy Selection
7 Strategy Implementation Issues
8 Strategy Control and Evaluation
9 Corporate Governance and Corporate Social Responsibility
10 issues of Globalisation, Internationalisation, and National Competitiveness
Includes references
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