Fearless innovation : going beyond the buzzword to continuously drive growth, improve the bottom line, and enact change / Alex Goryachev
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TextPublication details: New Jersey : John Wiley & Sons, c2020. Description: xviii, 190 p. : 23 cmISBN: 9781119579588; 9781119579618; 9781119579526Subject(s): Disruptive technologies | Success in businessDDC classification: 658.4063 GOR
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Contents
Introduction: from buzzword to reality
Innovation is now or never
No leadership = no strategy = no innovation
If you can't measure it, you can't manage it
Innovation is not disruption
The lonely innovator myth
Innovation wants to be free
Outcomes must be orchestrated
Communicate, communicate, communicate
Conclusion: business as usual
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