The AirAsia story : how a young airline made it possible for everyone to fly and became a runaway success / Sen Ze and Jayne Ng
Material type:
TextPublication details: Malaysia : Kanyin Publications, c2007. Description: ix, 159 p. : ill. ; ; 22 cmISBN: 9833789108Subject(s): AirAsia-History | Airplanes, Company-MalaysiaDDC classification: 387.7065595 ZE
| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
English Lending
|
Villa College Library | Villa College Library | 387.7065595 ZE (Browse shelf(Opens below)) | Available | 18083 |
Total holds: 0
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CONTENT INCLUDES:
1. Dawn of the Red Airline
2. LCCT - so near yet so far
3. AirAsia versus MAS - Round one
4. AirAsia versus MAS - Round two
5. Hard route to Singapore - Part 1
6. Hard route to Singapore - Part 2
7. The power of branding
8. Milestones
9. The sky's the limit
English Lending
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