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Research methods for leisure and tourism / A. J. Veal

By: Veal, A. JMaterial type: TextTextPublication details: Harlow : Pearson, c2018. Edition: 5th edDescription: xxxiii, 606 p. : col. ill. ; 25 cmISBN: 9781292115290 ; 9781292115313 ; 9781292217864 DDC classification: 790.18072 VEA
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Holdings
Item type Current library Home library Call number Status Date due Barcode Item holds
English Lending English Lending Villa College Library
Villa College Library
790.18072 VEA (Browse shelf(Opens below)) Available 18137
English Lending English Lending Villa College Library
Villa College Library
790.18072 VEA (Browse shelf(Opens below)) Available 18132
Total holds: 0

CONTENTS INCLUDES:

Part I. Preparation :
1. Introduction to research: what, why and who?
2. Approaches to leisure and tourism research
3. Starting out - research plans and proposals
4. Research ethics
5. The range of research methods
6. Reviewing the literature

Part II. Data collection :
7. Secondary data sources
8. Observation
9. Qualitative methods: introduction and data collection
10. Questionnaire surveys: typology, design and coding
11. Experimental research
12. Case study method
13. Sampling: quantitative and qualitative

Part III. Data analysis :
14. Analysing secondary data
15. Analysing qualitative data
16. Analysing quantitative data
17. Statistical analysis

Part IV. Communicating results :
18. Preparing a research report.

Includes bibliographical references and index.

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