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Business strategy : an introduction / David Campbell, George Stone house, Bill Houston

By: Campbell, David | house, George Stone | Houston, BillMaterial type: TextTextPublication details: Massachusettes : Butterworth-Heinemann, c1999 Edition: 2nd edDescription: xxi, 478 p. : col. ill. ; 24 cmISBN: 0750655690DDC classification: 658.4012379 CAM
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English Lending English Lending A.Dh. Atoll Madharusa, Maamigili
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English Lending English Lending Villa College Library
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English Lending English Lending Villa College Library
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English Lending English Lending Villa College Library
Villa College Library
658.4012379 CAM (Browse shelf(Opens below)) Available 3183
English Lending English Lending Villa College Library
Villa College Library
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Contents
Part I An Introduction to strategic process
Part II Internal analysis
Part III External analysis
Part IV Strategic implementation and management

Includes bibliographical references and index

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