Corporate strategy
Publication details: New Delhi : AITBS Publishers, c2004, Description: xiv, 280 p. : ill. ; 24 cmISBN: 8174732500Subject(s): 1. Strategic planningDDC classification: 658.4012 SIN| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
English Lending
|
Villa College Library | Villa College Library | 658.4012 SIN (Browse shelf(Opens below)) | Available | 2751 |
Contents:
Pt.I. Overview of strategic management
Ch.1 An overview of strategic management
Ch.2 Strategic management process
Pt.II. Strategy formulation
Ch.3. Mission and objectives
Ch.4. External environment analysis
Ch.5 Industry environment analysis
Ch.6. Organizational analysis
Ch.7. Corporate level generic strategies
Ch.8. Business-level strategies
Ch.9. Strategic analysis and choice
Pt.III Strategy implementation
Ch.10. Resource allocation
Ch.11. Designing organizational structure
Ch.12. Leadership and organizational culture
Pt.IV Strategy Evaluation
Ch.13. Strategic evaluation and control
Ch.14. Managing strategic change
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