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BBED4103 E-commerce : faculty of business management / Siti Hadijah Bachok and Yap Ching Seng
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TextPublication details: Malaysia : Open University Malaysia, c2011. Description: viii, 338 p. : ill. ; 28 cmISBN: 9789673161577DDC classification: 658.054678 BAC
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Villa College QI Campus | Villa College Library | 658.054678 BAC (Browse shelf(Opens below)) | Available | 4359 | ||
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| 658.05 MAN CBMS4304 Management information systems | 658.05 SCH Ecommerce : strategy, technology and implementation / | 658.05 SCH Ecommerce : strategy, technology and implementation / | 658.054678 BAC BBED4103 E-commerce : faculty of business management / | 658.054678 BAC BBED4103 E-commerce : faculty of business management / | 658.054678 BAC BBED4103 E-commerce : faculty of business management / | 658.054678 BAC BBED4103 E-commerce : faculty of business management / |
CONTENT
Topic 1 Introduction to E-Commerce
Topic 2 E-Commerce Business Models
Topic 3 Internet and World Wide Web
Topic 4 Wireless Technology and Mobile Commerce
Topic 5 Wireless E-Commerce Website Development
Topic 6 Online Security
Topic 7 E-Commerce Payment Systems
Topic 8 E-Commerce Marketing Concepts
Topic 9 E-Commerce Marketing Communications
Topic 10 Legal, Ethical and Societal Impact of E-Commerce
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