Understanding corporate strategy

By: John L. ThompsonPublication details: London : Thomson Learning, c2001. Description: xix, 610 p. : ill. ; 24 cmISBN: 1861527551Subject(s): 1. Business planning. 2. Strategic planningDDC classification: 658.4012 THO

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
English Lending	Villa College Library	Villa College Library	658.4012 THO (Browse shelf(Opens below))	Available		3167

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Contents:
1. Introducing Strategy and Strategic Management
2. The Organizational Mission and Objectives
3. Measuring Success
4. Culture and Values
5. Environmental Analysis, Synergy and Strategic Positioning
6. The Dynamics of Competition

Includes index.

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