Strategic management : text and cases
Publication details: Boston ; McGraw-Hill ; c2007 Description: xxiv, 984 p. ; 26 cmISBN: 9780073102467; 0073102466Subject(s): 1. Strategic planningDDC classification: 658.4012 DES| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
English Lending
|
Villa College Library | Villa College Library | 658.4012 DES (Browse shelf(Opens below)) | Withdrawn | 3190 | ||
English Staff Reference
|
Villa College Library | Villa College Library | 658.4012 DES (Browse shelf(Opens below)) | Available | 3218 |
Contents:
Pt. 1 Strategic analysis
1. Strategic management: creating competitive advantages
2. Analyzing the external environment of the firm
3. Assessing the internal environment of the firm
4. Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources
Pt. 2 Strategic formulation
5. Business-level strategy: creating and sustaining competitive advantages
6. Corporate-level strategy: creating value through diversification
7. International strategy: creating value in global markets
8. Digital business strategy: leveraging capabilities in a disruptive environment
Pt. 3 Strategic implementation
9. Strategic control and corporate governance
10. Creating effective organizational designs
11. Strategic leadership: creating a learning organization and an ethical organization
12. Managing innovation and fostering corporate entrepreneurship
13. Recognizing opportunities and creating new ventures
Pt. 4 Case analysis
14. Analyzing strategic management cases
Cases
Includes bibliographical references and index
English Lending
There are no comments on this title.