Principles of retail management

By: Rosemary Varley, Mohammed RafiqPublication details: Hampshire : Palgrave Macmillan, 2004. Description: xiv, 332 p. : ill. ; 25 cmISBN: 9781403993663Subject(s): 1. Retail trade -- ManagementDDC classification: 658.87 VAR

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
English Lending	Villa College QI Campus	Villa College Library	658.87 VAR (Browse shelf(Opens below))	Available		3404

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Contents:
Pt. 1. The retail industry and its environment
Pt. 2. Formulating and implementing retail strategy
Pt. 3. Retail marketing management
Pt. 4. Retail challenges

Includes bibliographical references and index

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