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Sales management : decisions, strategies, and cases

By: Richard R. Still, Edward W. Cundiff, Norman A.P. GovoniPublication details: New Delhi : Prentice-Hall, 2008. Edition: 5th edDescription: xvi, 638 p. : ill. ; 23 cmISBN: 9788120305670Subject(s): 1. Sales managementDDC classification: 658.81 STI
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Holdings
Item type Current library Home library Call number Status Date due Barcode Item holds
English Lending English Lending Villa College QI Campus
Villa College Library
658.81 STI (Browse shelf(Opens below)) Available 3436
Total holds: 0

Contents:
Pt. 1. Personal selling and marketing strategy
Pt. 2. Organizing the sales effort
Pt. 3. Sales force management
Pt. 4. Controlling the sales effort
Pt. 5. International sales effort

Includes index.

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