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The seven lost secrets of success : million dollar ideas of Bruce Barton, America's forgotten genius

By: Joe VitalePublication details: New Jersey : John Wiley & Sons, c2007. Description: xxiii, 192 p. : ill. ; 24 cmISBN: 9780470108109Subject(s): 1. Advertising -- Psychological aspects. 2. Success in business. 3. Consumer satisfaction. 4. Social responsibility of business. 5. Barton, Bruce 1886-1967DDC classification: 659.1 VIT
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Holdings
Item type Current library Home library Call number Status Date due Barcode Item holds
English Lending English Lending Villa College QI Campus
Villa College Library
659.1 VIT (Browse shelf(Opens below)) In transit from Villa College QI Campus to Villa College Library since 10/30/2022 3442
Total holds: 0

Contents:
How I Discovered The Lost Secrets
Why You Must Advertise No Matter What You Do
Secret #1. Reveal The Business Nobody Knows
Secret #2. Use A God To Lead Them
Secret #3. Speak In Parables
Secret #4. Dare Them To Travel The Upward Path
Secret #5. The One Element Missing
Secret #6. Give Yourself Away
Secret #7. Sharpen The Knife
Instant Access To The Seven Lost Secrets
Special Report: Analysis Of Bruce Barton's 100 Percent Response Letter
Bonus: The World's First Spiritual Marketer
Resources
The Secrets Of The Second B In BBDO: The Copywriter Nobody Knows
The Story Of The Second B In The BBDO (Batten, Barton, Durstine, & Osborn) Agency
The Six Immutable Laws Of Advertising
The Ads That Nobody Knows

Includes bibliographical references and index

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