Ecommerce : strategy, technology and implementation / Gary P. Schneider

By: Schneider, Gary PPublication details: Australia : Course Technology, c2007. Description: 455 p. : ill. ; 25 cmISBN: 9788131505335 DDC classification: 658.05 SCH

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
English Lending	Villa College Library	Villa College Library	658.05 SCH (Browse shelf(Opens below))	Available		14659
English Reference	Villa College Library	Villa College Library	658.05 SCH (Browse shelf(Opens below))	Available		371

Total holds: 0

Content Includes:

1. Introduction to electronic commerce.
2. Technology infrastructure: the internet and the world wide web
3. The environment of electronic commerce : legal, ethical, and tax issues
4. Selling on the web: revenue models and building a web presence
5. Marketing on the web
6. Business-to-business strategies: from electronic data interchange to electronic commerce.
7. Online auctions, virtual communities, and web portals
8. Web server hardware and software
9. Electronic commerce software
10. Electronic commerce security
11. Payment systems for electronic commerce
12. Planning for electronic commerce

Includes index

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