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Advertising management : concepts and cases
Publication details: New Delhi : Tata McGraw-Hill, c1989, Description: xi, 418 p. : ill. ; 24 cmISBN: 0074517805Subject(s): 1. Advertising -- Management. 2. Advertising -- Management -- Case studies. 3. Advertising industries ManagementDDC classification: 659.1 MOH| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
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English Lending
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Villa College Library | Villa College Library | 659.1 MOH (Browse shelf(Opens below)) | Available | 4854 |
Total holds: 0
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| 659.1 DYE Advertising as communication / | 659.1 DYE Advertising as communication / | 659.1 DYE Advertising as communication / | 659.1 MOH Advertising management | 659.1 VIT The seven lost secrets of success | 659.1 WEL Advertising | 659.2 DAV Everything you should know about public relations |
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