Principles of retail management

By: Rosemary Varley, Mohammed RafiqPublication details: Hampshire : Palgrave Macmillan, 2004. Description: xiv, 332 p. : ill. ; 25 cmISBN: 9781403993663Subject(s): 1. Retail trade -- ManagementDDC classification: 658.87 VAR

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Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
English Lending	Villa College QI Campus	Villa College Library	658.87 VAR (Browse shelf(Opens below))	Available		3404

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Contents:
Pt. 1. The retail industry and its environment
Pt. 2. Formulating and implementing retail strategy
Pt. 3. Retail marketing management
Pt. 4. Retail challenges

Includes bibliographical references and index

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