Image from Amazon.com
Marketing research
Publication details: New Delhi : Prentice-Hall, 2006. Edition: 7th edDescription: xvii, 683 p. : ill. ; 23 cmISBN: 8120304845Subject(s): 1. Marketing researchDDC classification: 658.83 LUC| Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
English Lending
|
Villa College QI Campus | Villa College Library | 658.83 LUC (Browse shelf(Opens below)) | Available | 3419 |
Total holds: 0
Browsing Villa College Library shelves Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 658.83 HOU CIM coursebook : marketing information and research / | 658.83 HOU CIM coursebook : marketing information and research / | 658.83 HOU CIM coursebook : marketing research and information : 2005 - 2006 / | 658.83 LUC Marketing research | 658.83 MAL Marketing research | 658.83 SHA Quantitative researchge aiymathee foiy / | 658.83 SHA Quantitative researchge aiymathee foiy / |
Contents:
Pt. 1. Fundamentals
Pt. 2. Planning the research project
Pt. 3. Performing the data collection
Pt. 4. Processing and analyzing data
Pt. 5. Presentation and follow - through
Includes index.
There are no comments on this title.